Watch it on Vimeo!

Special Andrew Zuchero director’s cut coming soon….

xoSM

Check out this informative article in Fast Company about our BluDot experiment.

xoSM

The experiment is blowing up all over the internet.  People have been following the live GPS map and tracking us down.  But this weekend we’re on the hunt for all of the people who found the chairs.

Our upcoming documentary about the project will premiere at the BluDot anniversary party and be featured on their website in December…

xoSM

Today we dropped 5 BluDot chairs on 5 different NYC street corners each installed with a covert GPS tracking device.  We’re making a film with mono about who takes the chairs & where they end up.

Serious missions call for serious lenses.

Griff readies for a drop in the back of the van.

Our inconspicuous surveillance van.

This is what they look like.

You can watch the chairs progress updates on this live GPS map, and follow them on Twitter & Flickr.

We’re dropping 5 more tomorrow.

xoSM

Starting tomorrow we’re teaming up with Mono again and dropping 10 of these BluDot “Real Good” chairs around NYC (with secret GPS tracking devices installed by our friends over at  Tellart) to see where they end up.  You can watch the chairs’ progress on a live map!  We’re going to wait a couple of days and interview the people who pick the chairs up, see what they think about the whole thing.

xoSM

This summer we made two :60 spots for Sperry, makers of the classic Topsider boat shoe.    The spots aired nationwide on Plum TV.

Take a look, we’re very proud of them

1.  SAILING LESSON

2.  BLUE SKIES

xoSM

A 15-second version of our new Ciroc Ultra Premium Vodka commercial is airing on Taxi TV, so don’t turn that thing off next time you jump in a cab.  We’ve had reports of dozens of sightings around NYC, but the sniper award goes to producer Justin Lundstrom for snapping this picture on his blackberry.

xoSM

Dear Reader.  Our commercial for the famous Tucker’s Point resort in Bermuda is live, airing on Plum TV, and here on the internet.  The spot is directed by Andrew Zuchero and produced by Yaniv Schulman.   Click the picture to play…

xoSM

We went by Technicolor yesterday to transfer the Sperry footage with colorist Sam Daley.  They have a great set-up for super-8.  The footage looks lovely & we start cutting today.

xoSM

We just shot two commercials for Sperry boat shoes.  Both spots were filmed on super 8mm in the waters around Shelter Island by the unsinkable Jody Lee Lipes.  The shoes are impossible to slip in…impossible.  One time, the boat tipped over while Jody was standing on deck, wearing sperry’s–when the boat righted itself again, Jody was still standing.

xoSM